Welcome to Yoyani

Our mission is to open new doors, guide your journey into international markets and help you reach customers who value quality, craft and intention.

Across Africa independent creators are producing exceptional products yet many have limited visibility beyond their home countries. We believe geography should never limit the potential of your brand because there are customers everywhere looking for products just like yours.


Yoyani was created to support creators like you and give independent brands the global visibility they deserve.


Based in the United Kingdom we help small and independent brands reach new customers across multiple countries through a curated and invitation-only marketplace created for global growth.

A Selective Platform with Purpose

Yoyani is not an open marketplace. We admit only brands with high quality products, strong craftsmanship and the potential to grow internationally. This keeps our edit focused, premium and aligned with what our global customers expect.

We want to showcase your work in a refined and intentional way, giving your brand the presence and credibility it deserves as you step onto a wider stage.

A Selective Platform with Purpose

Yoyani is not an open marketplace. We admit only brands with high quality products, strong craftsmanship and the potential to grow internationally. This keeps our edit focused, premium and aligned with what our global customers expect.

We want to showcase your work in a refined and intentional way, giving your brand the presence and credibility it deserves as you step onto a wider stage.

Why Join Yoyani

Your Brand Beautifully Presented
Your products are displayed in a premium and thoughtfully designed environment where every detail supports trust and strong first impressions.


Access To International Customers

We introduce your brand to shoppers in the United Kingdom and beyond who actively seek refined products that are not found on the high street.

Marketing Support Across 10+ Countries
We promote selected brands through targeted campaigns, curated edits, email features and social content that reaches customers in more than 10 countries. Our aim is to strengthen your visibility and position your brand in front of audiences that genuinely appreciate quality.

A Smooth, Supported Experience
We guide you through a simple onboarding process and manage the essential marketplace requirements so you can focus fully on creating exceptional products.

What We Look For

We welcome brands that reflect:

  • high quality craftsmanship or formulations
  • founder expertise and authenticity
  • clean elevated presentation
  • strong potential for international growth
  • exceptional customer reviews and proven demand

If your brand embodies any of these qualities we would love to see you join us and become part of a community of exceptional creators shaping the future of global retail.

Your Journey Starts Here

If you are ready to bring your brand to a wider audience and be part of a premium space dedicated to exceptional creators we would be delighted to hear from you.

Apply to Join Yoyani

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